Millennials 4 Nonprofits

Building a Model for Millennial Civic Engagement

 
 
 

SYSTEM
Civic Engagement

SERVICES
Strategy, Special Project

Inglish Reed-Jones, founder of MILLENNIALS-VS-EVERYBODY, and Pastor Jean Overman, executive director of Operation Refuge, met at a Detroit Policy Conference where Pastor Overman asked about Reed-Jones’ “MILLENNIALS-VS-EVERYBODY” shirt. They quickly bonded. As their friendship grew, they were energized and inspired by their intergenerational relationship and shared commitment to their communities.

 
 
 

THE OPPORTUNITY

With an award from the Co.act Activate Fund, MILLENNIALS-VS-EVERYBODY and Operation Refuge partnered with EarlyWorks to help build on their idea of restorative relationships as a tool to facilitate connections between civically minded millennials and local nonprofits looking to energize their community networks. EarlyWorks utilized an iterative, shared leadership model to develop a relationship accelerator program: Millennials 4 Nonprofits (M4NP).


EARLYWORKS’ SUPPORT INCLUDED:

  • Thought-partnership and program design with the intention of sustainability and scaling.

  • Identifying circles of influence and tools to recruit the members to the first cohort.

  • Convening the first 12-member intergenerational cohort.

  • Planning and facilitation for two programmatic events.

  • Program branding and developing promotional materials, e.g., video, logo and a microsite.

  • Data collection and analysis to refine M4NP into a revenue generating program.