OUR FAVORITE RESOURCES

Let us save you some time. Here are some of our go-to sources of inspiration on topics near and dear. Share your own favorite resources and we’ll feature them below.

• Strategy Needs Good Words
  Martin Weigel

• The Untapped Potential of Corporate Narratives
  John Hagel

• The Danger of a Single Story
  TED Talk by Chimamanda Ngozi Adichie

• [Video] Ira Glass on Storytelling
  Current_

• Storytelling for Market Researchers
  Insights Association

• The Digital Evangelist : Leading Google’s Storytelling Movement
  Forbes

• Storymaking AMA with Bruce Henderson
  Jack Morton

• 7 Keys to Igniting Empathy with Storytelling
  Kelton

• 14 Reasons Your Brand Needs Signature Stories
  American Marketing Association

• Storytelling and Decision Making
  Avinash Kaushik

• How to Identify and Tell Your Most Powerful Stories
  Harvard Business Review

• How To Make a Big Decision
  New York Times

• Storymaking and Brand Experience
  American Marketing Association

• The Smithsonian's Spectacular Traveling Fundraiser
  American Marketing Association

• How to Use Storytelling in B-to-B Marketing
  American Marketing Association

• 10 Lessons from Journalism
  Kelton

• [Newsletter] The Art of Noticing No.1: Thank Somebody
  Rob Walker

• [Video] How the Story Transforms the Teller
  TED Talk featuring Donald Davis

• The Story Compass
  Bernadette Jiwa

• The Art of the Narrative Arc: Why Marketers Must Learn to be Storytellers
  American Marketing Association

• [Coursework] The Art of Storytelling
  Khan Academy + Pixar

• [Website] Giorgia Lupi
  Giorgia Lupi

• How Stories Change the Brain
  Greater Good Magazine

• Understanding the Impact of Research Through Storytelling
  Inc. Magazine

• [Audio] Create Magic: 6 Experiential Storytelling Secrets
  SXSW 2018

• Stories of Web Users
  Web Accessibility Initiative

• [Podcast] Everything is Alive
  Ian Chillag

• [Podcast] Revisionist History
  Malcolm Gladwell

• [Audio] The Radio Drama Episode
  This American Life

• Mission, Vision, Position: A Primer
  EarlyWorks llc

• 5 Myths About Strategy
  Harvard Business Review

• Strategy Map for Balanced Scorecard
  Dr. Robert Kaplan + Dr. David Norton

• Example Strategy Map for Balanced Scorecard
  Forrester adapted from Kaplan + Norton

• Nonprofit Example Strategy Map
  ClearPoint Strategy

• How to Develop a Strategy Map
  CGMA

• [Activity] Navigating Your Market Opportunities
  Gamestorming

• The 4 Types of Innovation and the Problems They Solve
  Harvard Business Review

• How You Define the Problem Determines Whether You Solve It
  Harvard Business Review

• [Activity] Friend or Foe?
  Gamestorming

• CEOs Should Stop Thinking That Execution Is Somebody Else’s Job; It Is Theirs
  Harvard Business Review

• Closing the Strategy-Execution Gap Means Focusing on What Employees Think, Not What They Do
  Harvard Business Review

• What to Do If Your Team Is Too Busy to Take On New Work
  Harvard Business Review

• 5 Steps to a Strategic Plan
  Forbes

• Your Strategic Plans Probably Aren’t Strategic, Or Even Plans
  Harvard Business Review

• The Secret to Leading Organizational Change is Empathy
  Harvard Business Review

• Exclusive: “Patagonia is in business to save our home planet.”
  FastCompany

• Organizational Strategy: Definition and Examples
  TallFy

• Notes on Developing a Strategy and Designing a Company
  Kevin J. Boudreau

• The Strategy Execution Toolkit
  ClearPoint Strategy

• The Complete Guide to Strategic Planning
  OnStrategy

• The Difference Between Vision and Mission Statements: 25 Examples
  ClearVoice

• Mission Statement Versus Vision Statement
  Diffen

• How to Make your Organization’s Values and Principles More Effective
  Business Improvement Architects

• Willing and Able to Learn: A Value Description Exercise
  Make A Dent Leadership

• Four Steps to Creating Principles and Building A High Performance Workplace
  Make A Dent Leadership

• 56 Strategic Objective Examples For Your Company To Copy
  ClearPoint Strategy

• Examples of Strategic Objectives
  OnStrategy

• Strategic Goal Examples for Use in Your Strategic Plan and Balanced Scorecard
  SME Strategy

• Organizing for the Age of Urgency
  McKinsey

• Corporate Culture: The Only Truly Sustainable Competitive Advantage
  Forbes

• What Really Defines Wisdom in the Workplace
  FastCompany

• Wicked Problem Solvers
  Harvard Business Review

• Why Employer Branding is So Important
  Entrepreneur

• Becoming a Brand is Important for Efficient Recruitment
  Recruiterbox

• What You Need to Know About the Future of the Job Search
  glassdoor

• 5 Global Stats Shaping Recruiting Trends
  Undercover Recruiter

• Employee Retention: 6 Strategies for Keeping Top Talent
  CIO

• 5 Ideas to Build Your Brand (Branded Employee Engagement)
  Franklin Street

• 5 Mental Models
  Animalz

• [Video] Culture Defeats Everything
  Seth Godin

• Let’s Stop Calling Them ‘Soft Skills’
  Seth Godin

• What’s Missing in Leadership Development
  McKinsey

• Our default organizational decision-making model is flawed. Here’s an awesome alternative!
  Nonprofit AF

• Why Talented People Don’t Use Their Strengths
  Harvard Business Review

• Calibrate With Your Manager
  Ink and Volt

• Rethinking Teacher Recruitment
  Educational Leadership

• National Best Practices: Teacher Recruitment and Pipelines
  Source
  Illinois Network of Charter Schools, National Alliance for Public Charter Schools

• Solving the Teacher Shortage: How to Attract and Retain Excellent Educators
  Learning Policy Institute

• Early Childhood Educators: Advancing the Profession
  National Association for the Education of Young Children (naeyc)