Mary is a strategist and insight consultant dedicated to assessing stakeholder experience and exploring leverage points related to ease, friction, trust, privacy, and momentum. She employs novel approaches to collecting and synthesizing unstructured data, online digital qualitative research, and social media listening used to to craft strategies that influence change. Deep knowledge developed across a broad range of industry sectors and stakeholder communities sharpened Mary's ability to cross-pollinate ideas.
Mary has spent the last 20 years looking for and making connections. She consumes all kinds of content and fastidiously applies new thinking. Time spent performing the roles of data scientist, operations director, project manager, and analyst taught Mary the critical link between strategy and execution—that the former is dependent upon the latter. An avid content producer, she blogs regularly and podcasts about these case studies. She is also a frequent speaker and workshop instructor.
Before joining EarlyWorks, Mary spent 14 years running her own independent strategy consultancy. Prior to that, she managed a $1B family brand strategy at Cardinal Health. She began her corporate career during the dot.com boom, reinforcing corporate brand strategies at an enterprise software firm in the midst of integrating 70 acquisitions.
Mull this over:
"Culture beats strategy — so much so that culture IS strategy." — Seth Godin